--- name: aaron-he-zhu/fit-scorer source: https://app.decimal.ai/s/aaron-he-zhu-fit-scorer@1/SKILL.md source_sha256: d19d1ea583a7 --- # Fit Scorer Score each shortlisted creator on the typed STAR **Suitability (S)** dimension, then keep campaign-specific commercial fit in a separate prioritization matrix. The Suitability read is portable and brand-independent; the commercial matrix is not a Suitability score and never enters the SQS. ## Quick Start Score one influencer: ``` Score @[handle] for [brand/campaign] and tell me if they're a good fit ``` Compare and rank a shortlist: ``` Compare and rank these influencers for [campaign]: @influencer1, @influencer2, @influencer3 ``` ## Skill Contract - **Reads**: brand/campaign context, target audience definition, campaign goal, and a shortlist of influencer handles (supplied by the user or carried over from `influencer-discovery`). Optional prior audience profiles from `memory/influencer/audience-mapper/` and competitor partner benchmarks from `memory/influencer/competitor-tracker/`. For rostered creators, read partnership history and audience-stat provenance from `memory/creators/.md` — the [creator-registry](../../../protocol/creator-registry/SKILL.md) roster record — as Partnership Potential inputs. - **Writes**: only with explicit authorization, a report containing the typed Suitability (S) read plus a separately labeled commercial-fit comparison at `memory/influencer/fit-scorer/YYYY-MM-DD-.md`. - **Promotes**: only with separate authorization, evidence-backed top picks and their exact Suitability (S) read and catalog version; never promote an unscored or provisional result. - **Done when**: - Every creator has all 10 Suitability items `S1`–`S10` explicitly Pass/Partial/Fail/Unknown/N/A with dated evidence or a gap reason. - The typed goal/context and the Suitability item states are preserved for the gate; Unknown prevents a Suitability read. - Any commercial-fit ranking is visibly separate from the Suitability read and cannot override a veto or missing evidence. - **Primary next skill**: [competitor-tracker](../../target/competitor-tracker/SKILL.md) — benchmark your top-scored picks against the creators competitors already partner with. ### Handoff Summary > Emit the standard shape from [skill-contract.md §Handoff Summary Format](../../../references/skill-contract.md). ## Data Sources This family needs no live integrations (Tier 1). Fit Scorer works end to end by asking the user for the inputs it scores — handles, audience targets, brand values, and any metrics they have. A connector sharpens the numbers but none is required. - `~~influencer database` — follower counts, audience demographics, and partnership history. - `~~social platform analytics` — engagement rate, comment quality samples, posting cadence, growth trend. - `~~audience intelligence` — real-vs-bot follower estimates and audience overlap with your target. - **Roster record (keyless Tier 1)** — prior contact, response reputation, and delivery history come from `memory/creators/.md` when the creator is rostered ([creator-registry](../../../protocol/creator-registry/SKILL.md) curates it); `~~CRM` is an optional Tier-2 sharpener for the same history when no roster record exists. **Measured YouTube inputs (free key)**: for YouTube candidates, `python3 "${CLAUDE_PLUGIN_ROOT}/scripts/connectors/youtube.py" videos @handle --limit 10` supplies the engagement-authenticity inputs directly — per-video views/likes/comments against the displayed subscriber base (views-to-subs consistency, comment rate, cadence) — so those sub-scores come from **Measured** numbers instead of screenshots. Free `YOUTUBE_API_KEY`; shortlist vetting only (ToS refuses bulk-harvesting quota). See [scripts/connectors/README.md](../../../scripts/connectors/README.md). With zero integrations, ask the user to supply each value the scoring tables request; the framework and weighting still produce a defensible ranking. See [CONNECTORS.md](../../../CONNECTORS.md) for the free/keyless recipe per category. ## Instructions The commercial comparison layouts live in [references/scoring-templates.md](references/scoring-templates.md). They are optional decision support, not the STAR Suitability rubric. 1. **Lock typed context.** Require the creator `target` and target version, named STAR profile/goal (`awareness|engagement|conversion|brand-building`), `assessment_time: forecast|actual`, shared campaign `rollup_id`, observation date, platform/tier/niche cohort, evidence window, material context object, and current STAR `catalog_version` — the exact typed identity the gate will reuse. If any field is absent, do not invent it: return `NEEDS_INPUT`, name the missing fields, and preserve the supplied identity unchanged for resume. 2. **Freeze evidence.** Use creator analytics, public observations, roster history, and cohort benchmarks with source/date/type/confidence. Missing or refused private access is Unknown, never Fail or Partial. 3. **Score Suitability only.** Evaluate the Suitability items `S1`–`S10` (audience composition/realness, follower-growth integrity, reach reliability, engagement health and authenticity, credibility, and portable brand/category fit) from [star-benchmark.md](../../../references/star-benchmark.md). Campaign-specific commercial terms and availability stay in the separate matrix; cost and measured campaign conversion belong to Return (R), scored later by the gate. 4. **Qualify critical-control evidence for handoff.** `STAR-S2` covers demonstrated follower fraud / real-follower rate below the matching tier × platform × niche benchmark; `STAR-S6` covers demonstrated bought, coordinated, or pod-based engagement. Brand safety is the gate's Trust control `STAR-T3`, not a Suitability item. Mark an item Fail only from qualifying evidence, label it a potential gate finding, and operationally hold outreach while it stands. Do not call it a verified veto or apply the SQS cap/business verdict here; the auditor owns those decisions when it rolls up the full STAR run. 5. **Record the Suitability read for the gate.** Capture the `S1`–`S10` states with source/date/type/confidence as the portable Suitability (S) read. The [creator-content-auditor](../../activate/creator-content-auditor/SKILL.md) gate folds this read into the full STAR run and runs the deterministic scorer for the profile-weighted SQS — this skill does not run the scorer or emit the SQS. Unknown means applicable evidence is missing and prevents a Suitability read; never soften Unknown to Partial or hand-calculate a composite. 6. **Build the separate commercial matrix when requested.** Use audience-to-campaign fit, content style, campaign-specific brand/category fit, commercial terms, availability, and partnership potential. Label its 1-5 total `commercial_fit_score`; it is not a Suitability score, cannot clear a Suitability veto, and never enters the SQS. 7. **Rank transparently.** Show the Suitability (S) read (or coverage/interval), critical controls, commercial fit separately, evidence confidence, and an outreach recommendation with owner/rerun condition. Do not rank an Unknown-heavy candidate as definitively superior. 8. **Persist only with permission.** Save the report only after authorization; request separate authorization before any hot-cache promotion or creator-registry proposal. ## Compact Example **User**: "Compare @ecofashionista, @greenwardrobe, @sustainablesarah for our sustainable fashion brand (goal: conversion)." **Output**: Each creator receives `S1`–`S10` item states under the same campaign `rollup_id`; a Suitability (S) read exists only at complete applicable coverage, while the separate commercial matrix explains campaign-specific terms and availability. A verified below-benchmark real-follower rate marks `STAR-S2` Fail and holds outreach; refused access stays Unknown and prevents the read. Only creator-content-auditor may apply the later STAR business verdict/cap. Persistence is offered, not assumed. ## Reference Materials - [references/scoring-templates.md](references/scoring-templates.md) — all per-dimension tables, final-score rollup, comparison report, custom-weighting matrix, worked example, and tips. - [skill-contract.md](../../../references/skill-contract.md) — shared contract and handoff summary format. - [state-model.md](../../../references/state-model.md) — memory tiers and save-path conventions. - [CONNECTORS.md](../../../CONNECTORS.md) — free/keyless data recipe per connector category. - Scoring rubric: [star-benchmark.md](../../../references/star-benchmark.md) — the STAR framework, the Suitability (S) dimension this skill reads (incl. the `STAR-S2`/`STAR-S6` veto items), and the profile-weighted SQS the gate computes. - Sibling skills: [influencer-discovery](../influencer-discovery/SKILL.md), [competitor-tracker](../../target/competitor-tracker/SKILL.md), [audience-mapper](../audience-mapper/SKILL.md), [outreach-manager](../../activate/outreach-manager/SKILL.md). ## Next Best Skill **Primary**: [competitor-tracker](../../target/competitor-tracker/SKILL.md) — benchmark your top-scored picks against the creators competitors already work with before you commit budget. **Alternates** (same scout phase): - [creator-content-auditor](../../activate/creator-content-auditor/SKILL.md) — when a complete Suitability read or potential `STAR-S2`/`STAR-S6`/`STAR-T3` control evidence is ready, stop and hand it to this sole STAR gate as a separate invocation; do not auto-run or simulate its verdict. - [influencer-discovery](../influencer-discovery/SKILL.md) — if the shortlist is too thin to rank, source more candidates. - [audience-mapper](../audience-mapper/SKILL.md) — if audience-match scores are uncertain, tighten the target-audience definition first. **Termination note**: Track a visited-set of skills invoked this session. If the recommended next skill has already run, stop and report the chain complete rather than re-invoking it. Stop after at most 3 hops (max-depth 3) and hand back to the user with the saved report path. ## Related Skills - [influencer-discovery](../influencer-discovery/SKILL.md) - Find influencers to score - [competitor-tracker](../../target/competitor-tracker/SKILL.md) - Benchmark against competitor partners - [audience-mapper](../audience-mapper/SKILL.md) - Define target audience - [outreach-manager](../../activate/outreach-manager/SKILL.md) - Contact top-scored influencers