{"slug":"affaan-m-brand-discovery","source_name":"affaan-m/brand-discovery","name":"Affaan M/Brand Discovery","description":"Use when a brand needs to discover or articulate its identity through structured multi-session interviews. Covers purpose, positioning, audience, personality, voice, narrative, and founder-brand tension across 8 modules using laddering, 5 Whys, and projective techniques. Produces a resumable session with disk-persisted state and a master brandbook (90_SYNTHESIS.md).","version":1,"lift":{"pass_rate_delta_pts":50,"pass_rate_pct":77.3,"total_cases":22,"passed_cases":17,"tokens_delta_pct":61.2,"turns_delta_pct":0,"verdict":"mixed","benchmark_model":"gemini-3.6-flash","grading_method":"judged","completed_at":"2026-08-03T10:19:11.574976+00:00"},"skill_score":0.7727,"benchmark_models":[{"model":"gemini-3.6-flash","headline":true,"delta_pts":50,"with_pass_pct":77.3,"without_pass_pct":27.3,"tokens_delta_pct":61.2,"turns_delta_pct":0,"total_cases":22,"cases_aggregated":22,"verdict":"mixed","never_hurt":true,"completed_at":"2026-08-03T10:19:11.574976+00:00","run_id":"64a145cd-68ea-4c85-b631-651c23688abc","version_number":1,"is_latest_version":true,"gate":null}],"trust":{"skill_safety":"passed","safety_status":"clean","intent_verdict":"safe","content_status":"clean","indexable":true},"license":"MIT","install_count":0,"manifest_hash":"8593f02e32dab191426b14dc83000ea6edbd745bb1e0c04885493dae97459424","raw_url":"https://app.decimal.ai/s/affaan-m-brand-discovery/SKILL.md","scorecard_url":"https://app.decimal.ai/skills/affaan-m-brand-discovery"}