---
name: asgard-ai-platform/tw-ecom-operations-promotion
source: https://app.decimal.ai/s/asgard-ai-platform-tw-ecom-operations-promotion@1/SKILL.md
source_sha256: ae856e1c2c75
---

# Taiwan Promotional Campaign Operations

> **STATUS: SKELETON** — body pending.

## When to use this skill

- Planning a specific 檔期 (雙11, 618, 年中慶, etc.)
- Building year-round 檔期 calendar
- Cross-platform promo stacking design
- Inventory allocation across DTC + marketplace channels during peak
- Post-campaign 退貨 / 爭議 handling

## Do NOT use when

- Ad ROI measurement → `ecom-promo-roi`
- Pricing strategy in isolation → `tw-ecom-operations-pricing`

## Core concepts

TODO: TW promo calendar, stacking hierarchy, DTC vs marketplace behavior during peaks.

## Decision tree

TODO: which 檔期 to participate in, channel mix, discount depth.

## Implementation guidance

TODO: 檔期 plan template, inventory buffer, support staffing.

## Gotchas

TODO: 5-6 pitfalls (stacking over-discount, platform fee waiver traps, inventory over-commit, return spike 2 weeks after peak, marketplace cancelation penalties).

## IRON LAW

TODO.

## Output Format

TODO.

## Related

- `ecom-promo-roi`
- `tw-ecom-operations-pricing`

_Last verified: 2026-04_