---
name: hashgraph-online/linkedin-post-writing
source: https://app.decimal.ai/s/hashgraph-online-linkedin-post-writing@1/SKILL.md
source_sha256: e8f3519afc01
---

# LinkedIn Post Writing

## Source Traceability

Primary source: Growth Hacking LinkedIn by Bjorn Radde, especially sections
3.3.6 "Content creation", 3.4.1 "Posts", 3.4.4 "Comments", 3.4.8
"Power Engagement", and 3.4.9 "Engagement-purchase". Guidance is transformed
and paraphrased.

Current LinkedIn help references are listed in `references/core/knowledge.md`;
check them when advising on limits, scheduling, articles, newsletters, media,
analytics, or platform policy.

## Reference Routing

| Need | Read |
|------|------|
| Core model and source notes | `references/core/knowledge.md` |
| Post writing rules and safety checks | `references/core/rules.md` |
| Reusable post patterns | `references/core/examples.md` |
| End-to-end drafting workflow | `workflows/draft-linkedin-post.md` |

## Workflow

1. Identify the audience, topic territory, desired response, proof, and whether
   the post supports a personal brand, company brand, or specific offer.
2. Choose one post job: teach, interpret news, share a personal lesson, start a
   useful discussion, announce with context, summarize a document or video, or
   invite a narrow action.
3. Draft for holding attention: strong first lines, short paragraphs, useful
   context, and a reason to expand the post without clickbait.
4. Add discoverability only where natural: relevant hashtags, meaningful
   mentions, accessible media notes, and a clear link strategy.
5. Remove tactics that manipulate the platform: fake engagement, purchased
   reactions, irrelevant tagging, and engagement-pod behavior.

## Output Format

```markdown
# LinkedIn Post Draft

## Context
- Audience:
- Topic territory:
- Post job:
- Desired response:

## Draft
[Post text]

## Publishing Notes
- Hook logic:
- Media/document idea:
- Alt text, if image:
- Hashtags:
- Mentions:
- Link handling:

## Risks / Fixes
- Platform or policy risks:
- Accessibility issues:
- Overreach or spam signals:
```

## Quality Bar

- Make the post useful to the target audience before optimizing reach.
- Keep the author tied to one recognizable topic territory.
- Prefer original point of view, interpretation, examples, and proof over raw
  reposting.
- Treat comments as the desired conversation, not as a vanity count.
- Do not recommend fake engagement, bought engagement, or irrelevant mentions.