---
name: kostja94/pinterest-posts
source: https://app.decimal.ai/s/kostja94-pinterest-posts@1/SKILL.md
source_sha256: 452a765383a2
---

# Platforms: Pinterest

Guides Pinterest Pin creation and optimization. Pinterest users search differently than Google; long-tail keywords like "easy fall dinner recipes" perform better than broad terms. Use this skill when creating Pins, optimizing boards, or planning Pinterest content.

**When invoking**: On **first use**, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output.

## Initial Assessment

**Check for project context first:** If `.claude/project-context.md` or `.cursor/project-context.md` exists, read Sections 6 (Keywords), 11 (Content Strategy).

Identify:
1. **Content type**: Product, recipe, tutorial, inspiration
2. **Board**: Where Pin will be saved first (shapes Pinterest's understanding)
3. **Goal**: Traffic, sales, email signups

## Pin Title

| Rule | Guideline |
|------|-----------|
| **Length** | Up to 100 chars; first 40 visible in feeds |
| **Keyword** | Primary keyword in first 40 chars |
| **Business name** | In first sentence → 54% higher email signup conversion |

## Pin Description

| Rule | Guideline |
|------|-----------|
| **Length** | 220–232 chars optimal |
| **Keywords** | Main + 2–3 related; natural placement |
| **CTA** | Clear, actionable → 70% signup boost, 6% sales lift |
| **Price** | When relevant → 28% sales increase |

## Board SEO

- **Board name** and description are ranking factors
- **First save** board shapes Pinterest's content understanding
- Use keywords in board title and description

## 2025 Algorithm Notes

- **Fresh content**: New URL + new image + new board = max distribution
- **Alt text**: Pins with alt text earn ~25% more impressions, 123% more clicks
- **Consistency**: Keyword-optimized content to relevant boards

## Output Format

- **Title** (under 100 chars)
- **Description** (220–232 chars)
- **Board** recommendation
- **Alt text** suggestion

## Related Skills

- **content-marketing**: Pinterest as channel
- **display-ads**: Pinterest Ads (if paid)
- **visual-content**: Cross-channel visual planning; Pinterest Pin specs in context
- **url-slug-generator**: URL for landing page