Performance Monitor

Performance Monitor

One monitor skill, two modes. report builds a stakeholder-facing multi-metric snapshot of what already happened (traffic, rankings, GEO/AI, authority, backlinks, content) and turns period-over-period deltas into prioritized recommendations. alert configures forward-looking threshold and anomaly notifications so a drop in rankings, traffic, technical health, backlinks, competitor position, or AI citations fires before someone eyeballs it. Pick the mode from intent: past-tense reporting → report; future-tense "tell me when" → alert.

Mode set: report (multi-metric snapshot, absorbed from performance-reporter) · alert (forward thresholds/anomalies, absorbed from alert-manager). Default when unstated: infer from verb tense (see Decision Gates).

Scope guard — what this skill does NOT do: it does not compute the CORE-EEAT content score or run its vetoes (T04/C01/R10) — that gate is content-quality-auditor; it does not compute the CITE domain score or run its vetoes (T03/T05/T09) — that gate is domain-authority-auditor. This skill reports those scores when a gate has already produced them and watches them for change; it never scores. Raw position-by-position ranking deltas belong to rank-tracker.

Quick Start

# report mode
Create an SEO performance report for [domain] for [time period]
Generate an executive summary of SEO performance for [month/quarter]
Create a GEO visibility report for [domain]

# alert mode
Set up SEO monitoring alerts for [domain]
Create ranking drop alerts for my top 20 keywords
Alert me when AI citations for [domain] drop

Shortest valid invocation: performance-monitor <domain> (mode inferred). Output: report returns a metric-table → what-changed → why → next-action dashboard with every figure source-tagged; alert returns an alert-config summary with named triggers, thresholds, priorities, and delivery routing. Both emit a handoff summary ready for memory/monitoring/.

Skill Contract

Expected output: mode report → a delta-based multi-metric report/dashboard; mode alert → an alert configuration summary. Both include the standard handoff summary for memory/monitoring/.

• Reads: prior baselines and current performance data. report reads current + prior-period metrics across traffic/rankings/authority/content, report audience, and date range. alert reads baselines, critical keywords/metrics to watch, normal volatility, and delivery preferences. Plus any user-provided or tool data.
• Writes: a user-facing monitoring deliverable plus a reusable summary storable under memory/monitoring/.
• Promotes: significant changes, confirmed anomalies, durable thresholds, and follow-up actions; pending decisions go to memory/open-loops.md (never directly to decisions.md).
• Done when:
  • report: each in-scope section (traffic, rankings, GEO, authority, backlinks, content) is present or marked "Not yet evaluated"; every metric is source-tagged and compared to the prior period; recommendations carry owner, priority, and expected impact.
  • alert: each chosen alert category has a named trigger, threshold, and priority; a Critical/High/Medium/Low response plan and delivery routing are defined; thresholds are tuned to the metric's stated normal volatility.
• Primary next skill: see Next Best Skill — the two modes hand off to each other.

Handoff Summary

Emit the standard shape from skill-contract.md §Handoff Summary Format. Name the active mode (report / alert) in the Objective line.