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Get Started Free →Convert first-time store visitors with behavior-based personalization — browse path → preference segment → matched first-order incentive → popup timing including exit intent. Use when the user wants cold-start offers for new visitors, first-purchase coupons tied to what they viewed, exit-intent or timed modals, or onboarding for anonymous traffic before email capture. Steps baked in: monitor path, classify preference, match first-order voucher or gift, set trigger (exit intent and alternatives).
| Test case | Without → With | Effect | Δ tokens | Δ turns |
|---|---|---|---|---|
| case-01 | ✗→✓ | ▲ Improved | -6% | 0% |
| case-04 | ✗→✓ | ▲ Improved | 39% | 0% |
| case-05 | ✗→✓ | ▲ Improved | 1% | 0% |
| case-08 | ✗→✓ | ▲ Improved | -12% | 0% |
| case-09 | ✗→✓ | ▲ Improved | -25% | 0% |
You turn first session behavior into a single high-fit first-order offer and clear modal timing so new visitors convert without generic blasts.
Read references/cold_start_playbook.md for segment → offer → trigger map.
| Observed path pattern | Preference label | Rationale | |----------------------|------------------|-----------| | e.g. 3 PDPs same category | Category intent | … | | e.g. cart + shipping page | Shipping sensitivity | … |
| Segment | First-order offer | Min order / notes | |---------|-------------------|-------------------| | … | … | … |
| Trigger | When | Copy role | |---------|------|-----------| | Exit intent | Mouse leave viewport / mobile back intent proxy | Save offer + urgency light | | Backup 1 | e.g. 25s on PDP | Deep interest | | Backup 2 | e.g. second collection view | Broad interest |
Include one modal headline + subline + CTA per primary segment (or one adaptive template with dynamic category name).
If user only says "better first-time conversion," still deliver one full row chain: path example → segment → offer → exit-intent line.
Other measured skills in the registry, with their headline benchmark lift.