Khi nguoi dung muon tao hoac cap nhat tai lieu goc ve san pham, khach hang, va dinh vi thuong hieu. Cung dung khi nguoi dung nhac 'product context', 'marketing context', 'thiet lap context', 'dinh vi', 'tep khach hang muc tieu', 'mo ta san pham', 'ICP', 'chan dung khach hang ly tuong', hoac muon tranh lap lai thong tin co ban cho moi task. Dung O DAU moi du an marketing truoc khi dung cac skill khac — skill nay tao file `.agents/product-marketing-context.md` ma tat ca skill khac doc truoc.
SkillScore77Maintained
Automatic
◆Marketing & Content pack
Last verified 8/19/2026
What it changes
Passed 17 of 22 test cases with the skill, and 11 of 22 without it.
Without skill50%
With skill77%
Checks it passed that the model alone missed
Prompts for information one section at a time.
Places non-ideal client profiles in Section 7 Anti-persona.
Divides competitors into direct, indirect, and tertiary types.
and 5 more in the full report
6 fixed11 passed either way5 still failing0 broke
Pass-rate lift
+27 pp
Tokens
+128%
Agent turns
0%
Response time
-33%
Model gemini-3.6-flashMeasured 8/19/2026v217 of 22 cases passed with skill
Tokens, turns and time describe resource use, not a dollar price.
See it in action
One of 6 test cases the skill fixed. Same model, same prompt, with and without the skill.
1 of 6
Prompt
We are configuring our agent ecosystem for 'Acme CRM'. Where should the central product marketing reference file be written, and what is its standard file path?
What was checked, without and with the skill
Checked
Without skill
With skill
Designates `.agents/product-marketing-context.md` as the file path.
Missed
Passed
case-07 · gemini-3.6-flash · 8/19/2026 · answers are capped and redacted
What's inside
The instructions your model reads when the skill loads.
SKILL.md260 linessingle file
Product Marketing Context (Foundation Skill)
Day la foundation skill — chay TRUOC moi skill marketing khac. Tao file .agents/product-marketing-context.md chua thong tin goc ve san pham, khach hang, dinh vi — de cac skill khac khong phai hoi lai.
Vi sao can skill nay?
Truoc khi co skill nay, moi lan dung 1 skill khac (lap ke hoach, viet copy, bao cao), AI phai hoi lai:
San pham la gi?
Khach hang la ai?
Doi thu la ai?
Dinh vi the nao?
=> Lap di lap lai, mat thoi gian.
Sau khi co file product-marketing-context.md:
Tra loi cac cau hoi nay 1 lan duy nhat tu dau du an
Moi skill khac tu dong doc file nay → di thang vao cong viec
Thong tin dong bo — khong co tinh trang skill nay noi A, skill khac noi B
Luong hoat dong
Buoc 1: Kiem tra file hien co
Dau tien, kiem tra co file .agents/product-marketing-context.md khong (hoac .claude/product-marketing-context.md voi setup cu).
Neu co:
Doc file va tom tat noi dung hien co
Hoi xem user muon cap nhat section nao
Chi thu thap thong tin cho section do
Neu khong co — de xuat 2 cach:
Auto-draft tu codebase/website (khuyen dung, nhanh hon):
Doc README, landing page, trang "Ve chung toi", mo ta san pham san co
Khi nguoi dung muon tao hoac cap nhat tai lieu goc ve personal brand — dinh vi ca nhan, niche, story arc, content pillars, audience ca nhan, brand voice, visual identity, visual asset inventory (anh style ref, face ref, logo, palette), monetization muc tieu. Cung dung khi nguoi dung nhac 'personal brand', 'thuong hieu ca nhan', 'ho so ca nhan', 'founder context', 'coach context', 'creator context', 'ICP cho ca nhan', 'anh reference ca nhan', 'visual identity ca nhan'. Foundation skill — chay TRU