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Get Started Free →Write Jobs-to-be-Done (JTBD) job stories and map customer jobs across functional, social, and emotional dimensions. Use when defining user needs, writing job stories, conducting JTBD research, or reframing features around customer outcomes. Produces a job story map with opportunity scoring, pain intensity ratings, and product opportunity analysis.
| Test case | Without → With | Effect | Δ tokens | Δ turns |
|---|---|---|---|---|
| case-01 | ✗→✓ | ▲ Improved | 22% | 0% |
| case-03 | ✗→✓ | ▲ Improved | 14% | 0% |
| case-08 | ✗→✓ | ▲ Improved | 111% | 0% |
| case-13 | ✗→✓ | ▲ Improved | 166% | 0% |
| case-16 | ✗→✓ | ▲ Improved | 78% | 0% |
Stop writing features. Start understanding jobs. This skill translates product requirements and user interviews into precise job stories that keep the team focused on outcomes — not outputs.
A "job" is the progress a customer is trying to make in a given situation. People don't buy products — they hire them to get a job done.
Three dimensions of every job:
Great products address all three. Most roadmaps only address the functional one.
Template: > When situation/trigger], I want to motivation/goal], so I can expected outcome].
Not a user story: User stories focus on roles and features: "As a role] I want feature] so that benefit]." Job stories focus on situations and motivations: "When I'm in this specific situation] I want this capability] so I can achieve this outcome]."
The situation is the most important part. "When I'm in the middle of a sprint and my PM asks for an update" is a much richer trigger than "As a developer."
One sentence: What is the core job your product is hired for? > "Help user type] accomplish outcome] when context]."
What are all the sub-tasks within the main job? (Use a job map: Define → Locate → Prepare → Confirm → Execute → Monitor → Modify → Conclude)
Where does the job fall down today? Where do customers use workarounds?
One job story per distinct situation-motivation pair.
Which job stories are underserved? Which have existing solutions? Where is your differentiation?
Core Job Statement: > When context], user type] wants to main job outcome], so they can ultimate goal].
Job Map:
| Step | Sub-Job | Current Solution | Pain Points | Underserved? | |---|---|---|---|---| | Define | What user does] | Tool/method used] | Frustration] | H/M/L | | Locate | | | | | | Prepare | | | | | | Confirm | | | | | | Execute | | | | | | Monitor | | | | | | Modify | | | | | | Conclude | | | | |
Job Stories (prioritised by underservice):
Job Story 1 — Situation label] > When specific situation], I want to motivation], so I can outcome].
Functional dimension: What they need to get done] Emotional dimension: How they want to feel] Social dimension: How they want to be perceived]
Current workaround: What they do today] Pain intensity: High / Medium / Low] Frequency: How often this situation occurs] Product opportunity: What we could build to address this]
Repeat for each major job story.
Opportunity Scoring: Rate each job story on:
This skill ships with support files — use them when they are available:
references/situation-mining.md — Situation Mining — the "When" Is the Whole Method. Apply it while producing the output; it carries the calibration and judgment calls the method summary above compresses.templates/job-story-canvas.md — a fill-in version of the deliverable with the quality gates inline. Offer it when the user wants to work the document themselves rather than have it generated.Score any output of this skill before handing it over; 32+ is ship-quality.
| Dimension | 0 | 5 | 10 | |---|---|---|---| | Situation specificity | "When" clauses are roles or generic desires ("as a user who wants to manage work") | Situations name a task but not a moment — no trigger, time, or emotional context | Every situation is a concrete, recognisable moment ("a tenant texts me at 11pm") that makes the motivation self-evident | | Dimensional completeness | Only the functional job mapped; emotional and social fields empty or absent | All three fields filled, but emotional/social entries just restate the functional job in feeling-words | Functional, emotional, and social dimensions each carry distinct content, and at least one non-functional dimension shapes the opportunity analysis | | Workaround grounding | No current workarounds identified; jobs float free of what customers do today | Workarounds named but treated as trivia — nothing inferred from them | Every high-opportunity story names its workaround and reads it as evidence of what the job is worth (time spent, money paid, delay tolerated) | | Scoring & prioritisation discipline | No opportunity scores, or scores invented without the Importance/Satisfaction inputs | Scores computed correctly but treated as the build order — no feasibility or strategic-fit check | Arithmetic is shown and consistent, borderline scores are not rounded up, and high scores the roadmap can't serve are flagged as strategy questions rather than queued |
Ask the user for these if not provided:
Other measured skills in the registry, with their headline benchmark lift.