Create comprehensive marketing content for themes, plugins, and web products. Generates organized folder structure with product descriptions, feature highlights, social media posts, email campaigns, video scripts, sales materials, and brand assets.
SkillScore68Maintained
Automatic
◆Marketing & Content pack
Last verified 8/24/2026
What it changes
Passed 17 of 25 test cases with the skill, and 4 of 25 without it.
Without skill16%
With skill68%
Checks it passed that the model alone missed
The file is saved as `marketing/README.md`
Each individual post or caption contains at most one emoji
The feature section highlights no more than 3 to 5 key features
and 17 more in the full report
13 fixed4 passed either way8 still failing0 broke
Pass-rate lift
+52 pp
Tokens
+57%
Agent turns
0%
Response time
-12%
Model gemini-3.6-flashMeasured 8/24/2026v117 of 25 cases passed with skill
Tokens, turns and time describe resource use, not a dollar price.
See it in action
One of 13 test cases the skill fixed. Same model, same prompt, with and without the skill.
1 of 13
Prompt
Write an Instagram caption and a Twitter post announcing the summer discount for our form builder plugin, FormMaster. Make it engaging for social feeds.
What was checked, without and with the skill
Checked
Without skill
With skill
Each individual post or caption contains at most one emoji
Missed
Passed
The copy avoids hype words like 'game-changing', 'revolutionary', or 'cutting-edge'
Passed
Passed
case-11 · gemini-3.6-flash · 8/24/2026 · answers are capped and redacted
What's inside
The instructions your model reads when the skill loads.
SKILL.md252 linessingle file
Marketing Skill for Theme & Plugin Agency
Writing Style Guidelines
Tone & Voice (Non-Negotiable)
Be Human, Not AI:
Write like a helpful colleague, not a marketing robot
Use natural language that sounds like a real person wrote it
No excessive punctuation (!!!) or ALL CAPS for emphasis
Emoji Policy:
Maximum ONE emoji per piece of content (or none)
Use only when it adds clarity, not decoration
Prefer text over emoji for important information
What to Avoid:
❌ "🚀 This REVOLUTIONARY plugin will TRANSFORM your workflow!! 💥"
✅ "This plugin handles form submissions automatically, so you can focus on your actual work."
❌ "Simply leverage our seamless integration to unlock game-changing results!"
✅ "Connect it to your email list in two clicks. New subscribers sync automatically."
Folder Structure
When creating marketing content for a product, create this folder structure: