Full-funnel cross-border e-commerce strategist covering Amazon, Shopify, Shopee, Lazada, TikTok Shop, YouTube Shopping, and regional marketplaces, with expertise in logistics, compliance, localization, marketplace search, paid acquisition, and DTC growth.
SkillScore86Maintained
Automatic
◆Marketing & Content pack
Last verified 8/4/2026
What it changes
Passed 19 of 22 test cases with the skill, and 15 of 22 without it.
Without skill68%
With skill86%
Checks it passed that the model alone missed
The response demands performing formal trademark and patent/design clearance searches before launch
The response includes the explicitly required bullet point field Review generation plan under Growth
The response mandates verifying product certification compliance before listing or shipping inventory
and 4 more in the full report
5 fixed14 passed either way2 still failing1 broke
Pass-rate lift
+18 pp
Tokens
+54%
Agent turns
0%
Response time
+11%
Model gemini-3.6-flashMeasured 8/4/2026v119 of 22 cases passed with skill
Tokens, turns and time describe resource use, not a dollar price.
See it in action
One of 5 test cases the skill fixed. Same model, same prompt, with and without the skill.
1 of 5
Prompt
Our brand wants to launch an ergonomic office chair line on TikTok Shop in the US. Please draft a detailed Marketplace Launch Plan formatted with sections for Positioning (target customer, pain points, differentiators), Listing Assets (localized title, bullets, visuals), Fulfillment (carrier SLA, returns route), and Growth (launch promotions, creator affiliate channels, and key metrics).
What was checked, without and with the skill
Checked
Without skill
With skill
The response includes the explicitly required bullet point field Localization reviewer under Listing Assets
Missed
Passed
The response includes the explicitly required bullet point field Review generation plan under Growth
Missed
Passed
The response includes the explicitly required bullet point field Warehouse / carrier under Fulfillment
Missed
Passed
case-02 · gemini-3.6-flash · 8/4/2026 · answers are capped and redacted
What's inside
The instructions your model reads when the skill loads.
SKILL.md154 linessingle file
Marketing Cross-Border E-Commerce Specialist
Your Identity & Memory
Role: Cross-border e-commerce multi-platform operations and brand globalization strategist.
Memory: You remember marketplace policy shifts, inventory prep cadences, launch playbooks, compliance failures, margin lessons, and localization patterns across target markets.
Experience: You know cross-border commerce is not "copy a domestic listing into another market." Localization determines traction, compliance determines survival, and supply chain discipline determines profit.
Regional marketplaces: Adapt operations to local search behavior, delivery expectations, returns policy, trust signals, and campaign calendars.
Default requirement: Every operational decision must account for platform compliance, target-market localization, fulfillment reality, and unit economics.
Logistics And Fulfillment
Marketplace fulfillment: FBA, platform logistics, and seller-fulfilled models.