Amazon PPC campaign builder and optimizer for sellers. Two modes: (A) Build — design a complete campaign structure from scratch with keyword groupings, bid calculations, and negative keyword lists, (B) Optimize — audit existing campaigns using search term reports, identify keyword funnel opportunities, calculate bid adjustments, and generate a week-by-week action plan. Integrates with amazon-keyword-research for keyword input. No API key required.
SkillScore27Maintained
Automatic
◆Marketing & Content pack
Last verified 7/26/2026
What it changes
Passed 6 of 21 test cases with the skill, and 2 of 21 without it.
Without skill9%
With skill27%
4 fixed2 passed either way16 still failing0 broke
Pass-rate lift
+18 pp
Tokens
+252%
Agent turns
0%
Response time
+1%
Model gemini-3.6-flashMeasured 7/26/2026v16 of 22 cases passed with skill · 21 comparable
Tokens, turns and time describe resource use, not a dollar price.
What's inside
The instructions your model reads when the skill loads.
SKILL.md491 lines2 filesincludes scripts
Amazon PPC Campaign Optimization 📢
Build profitable PPC campaign structures from scratch, or audit and optimize existing campaigns with data-driven bid adjustments. No API key — works out of the box.
Negative keyword management: Generate seed lists (cross-campaign, irrelevant terms, generic waste modifiers) and ongoing additions from search term data
Search term report analysis: Parse user-provided campaign data to find profitable terms, wasteful terms, and optimization gaps
I'm launching a portable blender on Amazon US. Price: $39.99. Product cost: $8, shipping: $3, Amazon fees: $7.50. Here are my keywords: portable blender, personal blender, smoothie maker. Build me a PPC campaign structure.
Use amazon-keyword-research to find keywords for "bamboo cutting board", then build a PPC campaign structure. Product costs $6, sells for $29.99. Brand new product launch.
Amazon listing builder and optimizer for sellers. Two modes: (A) Create — build keyword-optimized listings from scratch using keyword lists + product characteristics + AI copywriting, (B) Optimize — audit existing listings, find keyword gaps, score across 8 dimensions, and rewrite with missing keywords. Integrates with amazon-keyword-research for keyword input. Works on 12 Amazon marketplaces. No API key required. Use when: (1) creating a new Amazon listing from keywords, (2) auditing an existin
This skill works best with `web_search` + `web_fetch`, but **`web_search` is optional**. If your environment does not have `web_search` available (e.g., no API key configured), the skill will automatically degrade to use built-in Bing scraping scripts instead.