App Store Optimization (ASO) toolkit for researching keywords, analyzing competitor rankings, generating metadata suggestions, and improving app visibility on Apple App Store and Google Play Store.
SkillScore27Maintained
Automatic
◆Marketing & Content pack
Last verified 7/26/2026
What it changes
Passed 6 of 22 test cases with the skill, and 2 of 22 without it.
Without skill9%
With skill27%
4 fixed2 passed either way16 still failing0 broke
Pass-rate lift
+18 pp
Tokens
+174%
Agent turns
0%
Response time
-25%
Model gemini-3.6-flashMeasured 7/26/2026v16 of 22 cases passed with skill
Tokens, turns and time describe resource use, not a dollar price.
What's inside
The instructions your model reads when the skill loads.
SKILL.md468 lines13 filesincludes scripts
App Store Optimization (ASO)
Keyword Research Workflow
Discover and evaluate keywords that drive app store visibility.
Workflow: Conduct Keyword Research
Define target audience and core app functions:
Primary use case (what problem does the app solve)
Target user demographics
Competitive category
Generate seed keywords from:
App features and benefits
User language (not developer terminology)
App store autocomplete suggestions
Expand keyword list using:
Modifiers (free, best, simple)
Actions (create, track, organize)
Audiences (for students, for teams, for business)
Evaluate each keyword:
Search volume (estimated monthly searches)
Competition (number and quality of ranking apps)
Relevance (alignment with app function)
Score and prioritize keywords:
Primary: Title and keyword field (iOS)
Secondary: Subtitle and short description
Tertiary: Full description only
Map keywords to metadata locations
Document keyword strategy for tracking
Validation: Keywords scored; placement mapped; no competitor brand names included; no plurals in iOS keyword field