Complete App Store Optimization (ASO) toolkit for researching, optimizing, and tracking mobile app performance on Apple App Store and Google Play Store
SkillScore73Maintained
Automatic
◆Marketing & Content pack
Last verified 8/28/2026
What it changes
Passed 16 of 22 test cases with the skill, and 10 of 22 without it.
Without skill45%
With skill73%
Checks it passed that the model alone missed
Identifies design_test for defining test variables.
Scores each of the four categories on a 0-25 scale.
Identifies generate_response_templates for draft replies.
and 7 more in the full report
7 fixed9 passed either way5 still failing1 broke
Pass-rate lift
+27 pp
Tokens
+161%
Agent turns
0%
Response time
-23%
Model gemini-3.6-flashMeasured 8/28/2026v116 of 22 cases passed with skill
Tokens, turns and time describe resource use, not a dollar price.
See it in action
One of 7 test cases the skill fixed. Same model, same prompt, with and without the skill.
1 of 7
Prompt
We are automating our pre-launch validation pipeline. Which functions in launch_checklist.py handle checking compliance against Apple Store guidelines and Google Play policies respectively?
What was checked, without and with the skill
Checked
Without skill
With skill
Identifies validate_app_store_compliance for Apple compliance checks.
Missed
Passed
Identifies validate_play_store_compliance for Google Play compliance checks.
Missed
Passed
case-22 · gemini-3.6-flash · 8/28/2026 · answers are capped and redacted
What's inside
The instructions your model reads when the skill loads.
SKILL.md401 linessingle file
App Store Optimization (ASO) Skill
This comprehensive skill provides complete ASO capabilities for successfully launching and optimizing mobile applications on the Apple App Store and Google Play Store.
Capabilities
Research & Analysis
Keyword Research: Analyze keyword volume, competition, and relevance for app discovery
Competitor Analysis: Deep-dive into top-performing apps in your category
Market Trend Analysis: Identify emerging trends and opportunities in your app category
Review Sentiment Analysis: Extract insights from user reviews to identify strengths and issues
Category Analysis: Evaluate optimal category and subcategory placement strategies
Metadata Optimization
Title Optimization: Create compelling titles with optimal keyword placement (platform-specific character limits)
Description Optimization: Craft both short and full descriptions that convert and rank
Subtitle/Promotional Text: Optimize Apple-specific subtitle (30 chars) and promotional text (170 chars)
Keyword Field: Maximize Apple's 100-character keyword field with strategic selection
Category Selection: Data-driven recommendations for primary and secondary categories
Icon Best Practices: Guidelines for designing high-converting app icons
Screenshot Optimization: Strategies for creating screenshots that drive installs
Preview Video: Best practices for app preview videos
Localization: Multi-language optimization strategies for global reach
Conversion Optimization
A/B Testing Framework: Plan and track metadata experiments for continuous improvement
Visual Asset Testing: Test icons, screenshots, and videos for maximum conversion
Store Listing Optimization: Comprehensive page optimization for impression-to-install conversion
Call-to-Action: Optimize CTAs in descriptions and promotional materials
Rating & Review Management
Review Monitoring: Track and analyze user reviews for actionable insights
Response Strategies: Templates and best practices for responding to reviews
Rating Improvement: Tactical approaches to improve app ratings organically
Issue Identification: Surface common problems and feature requests from reviews
Launch & Update Strategies
Pre-Launch Checklist: Complete validation before submitting to stores
Launch Timing: Optimize release timing for maximum visibility and downloads
Update Cadence: Plan optimal update frequency and feature rollouts
Auri: assistente de voz inteligente (Alexa + Claude claude-opus-4-20250805). Visao do produto, persona Vitoria Neural, stack AWS, modelo Free/Pro/Business/Enterprise, roadmap 4 fases, GTM, north star WAC e analise competitiva.