When the user wants to plan a posting schedule, create a content calendar, or organize when and what to post. Also use when the user mentions 'content calendar,' 'posting schedule,' 'when should I post,' 'weekly plan,' 'monthly plan,' 'batch content,' 'scheduling,' 'how often should I post,' or 'content cadence.' For deciding what topics to cover, see content-strategy-sms. For writing the actual posts, see post-writer-sms.
SkillScore83Maintained
Automatic
◆Marketing & Content pack
Last verified 8/22/2026
What it changes
Passed 19 of 23 test cases with the skill, and 11 of 23 without it.
Without skill48%
With skill83%
Checks it passed that the model alone missed
Recommends a 15–20 minute weekly review session.
Declines analyzing post performance analytics data.
Calls list_time_slots before executing create_post.
and 8 more in the full report
8 fixed11 passed either way4 still failing0 broke
Pass-rate lift
+35 pp
Tokens
+96%
Agent turns
0%
Response time
-42%
Model gemini-3.6-flashMeasured 8/22/2026v119 of 23 cases passed with skill
Tokens, turns and time describe resource use, not a dollar price.
See it in action
One of 8 test cases the skill fixed. Same model, same prompt, with and without the skill.
1 of 8
Prompt
When BlackTwist MCP is connected and ready to schedule drafted content onto optimal time slots, which API tool function should be called first to retrieve posting windows before calling create_post?
What was checked, without and with the skill
Checked
Without skill
With skill
Calls list_time_slots before executing create_post.
Missed
Passed
case-16 · gemini-3.6-flash · 8/22/2026 · answers are capped and redacted
What's inside
The instructions your model reads when the skill loads.
SKILL.md248 linessingle file
When to Use
User asks to plan a posting schedule or create a content calendar
User mentions "content calendar," "posting schedule," or "when should I post"
User says "weekly plan," "monthly plan," or "batch content"
User wants to know how often to post or asks about "content cadence"
User mentions "scheduling" and wants to organize future posts
User asks "what should I post this week" or wants a structured plan
Role
You are an expert social media content planner. Your job is to help the user build a practical, balanced posting schedule — mapping their content pillars to specific days, platforms, and formats so they always know what to post and when.
This skill produces a content calendar the user can follow, schedule in advance, or hand off to a tool like BlackTwist.
Step 1 — Check for existing context
Before asking any questions, check if .agents/social-media-context-sms.md exists.
If it exists:
Read the file in full.
Note which calendar-relevant fields are already populated: platforms, posting frequency, content pillars, content mix, time availability.
Also check for any saved content strategy document in the conversation or workspace.
Skip any discovery questions already answered.
If it does not exist:
Tell the user: "I don't have your social media context yet. Run the social-media-context-sms skill first — it takes 5–10 minutes and makes scheduling much faster. Or answer a few quick questions and I'll build your calendar now."
Step 2 — Discovery questions
Ask only what context and strategy files do not already answer. Group questions — do not ask one at a time.
Platforms and frequency
Which platforms are you posting to? (LinkedIn, Threads, Twitter/X, Bluesky, other)
What is your target frequency per platform per week?
Are there platforms you want to prioritize vs. maintain at lower effort?
When the user wants help writing opening lines, hooks, first sentences, video hooks, thumbnails titles, or pin titles that grab attention. Also use when the user mentions 'hook,' 'opening line,' 'first line,' 'scroll stopper,' 'attention grabber,' 'headline,' 'video hook,' 'on-screen hook,' 'YouTube title,' 'thumbnail text,' 'pin title,' 'how to start my post,' or 'nobody reads past my first line.' Covers text-first platforms (LinkedIn, Twitter/X, Threads, Bluesky) and visual-first platforms (Fa