Advertising copy creation for Google Ads, Facebook/Instagram, LinkedIn, and other platforms, including copywriting formulas, audience targeting alignment, A/B test variations, compliance guidelines, performance metrics, and retargeting ad copy.
SkillScore74Maintained
Automatic
◆Marketing & Content pack
Last verified 9/19/2026
What it changes
Passed 17 of 23 test cases with the skill, and 13 of 23 without it.
Without skill57%
With skill74%
Checks it passed that the model alone missed
Excludes exclamation marks from all search ad headlines.
Avoids direct questions targeting personal health attributes.
Omits unsubstantiated superlatives like '#1' from the headline.
and 2 more in the full report
4 fixed13 passed either way6 still failing0 broke
Pass-rate lift
+17 pp
Tokens
+188%
Agent turns
0%
Response time
+5%
Model gemini-3.6-flashMeasured 9/19/2026v117 of 23 cases passed with skill
Tokens, turns and time describe resource use, not a dollar price.
See it in action
One of 4 test cases the skill fixed. Same model, same prompt, with and without the skill.
1 of 4
Prompt
Create 3 Google Responsive Search Ad headlines for an online accounting platform called LedgerPro. Make the headlines punchy and exciting with strong emotional punctuation like exclamation marks.
What was checked, without and with the skill
Checked
Without skill
With skill
Excludes exclamation marks from all search ad headlines.
Missed
Passed
case-03 · gemini-3.6-flash · 9/19/2026 · answers are capped and redacted
What's inside
The instructions your model reads when the skill loads.
SKILL.md543 linessingle file
Ad Copy Generator
When to Use
Process
Gather requirements. Ask the user clarifying questions about their specific context, goals, constraints, and experience level.
Analyze the situation. Review the information provided and identify key factors, challenges, and opportunities relevant to ad copy generator.
Develop the framework. Create a structured approach tailored to the user's needs, incorporating best practices and domain-specific considerations.
Deliver actionable output. Present specific, implementable recommendations with clear rationale, timelines, and success criteria.
Address edge cases. Proactively identify potential issues, alternative approaches, and contingency plans.
Use this skill when:
User needs guidance on ad copy generator
User asks about ad copy generator best practices or techniques
User wants a structured approach to ad copy generator
Do NOT use this skill when:
A more specialized skill exists for the specific subtopic
The request is outside the scope of ad copy generator
Questions to Ask the User First
What platform(s) are you advertising on? (Google, Facebook, Instagram, LinkedIn, TikTok, YouTube)
What is your product/service?
Who is your target audience? (Demographics, interests, behaviors, job titles)
What is your campaign objective? (Awareness, traffic, leads, sales, app installs)
What is your primary offer? (Free trial, discount, content download, product)
What is your unique selling proposition?
What is your budget? (Daily/monthly)
What landing page will ads link to?
Do you have any brand guidelines or restrictions? (Tone, words to avoid)
Produces a completed Ansoff growth-share matrix analysis with growth strategy
selection, risk assessment, and implementation recommendations. Use when the
user asks to evaluate growth strategies, decide between market penetration,
market development, product development, or diversification, or plan growth
direction for a business.
Do NOT use for product portfolio evaluation (use bcg-matrix), competitive
landscape analysis (use competitive-analysis), or full go-to-market planning
(use go-to-marke