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Create or refine a creative brief that bridges discovery and execution.
Passed 17 of 23 test cases with the skill, and 10 of 23 without it.
and 8 more in the full report
7 fixed10 passed either way6 still failing0 broke
Tokens, turns and time describe resource use, not a dollar price.
One of 7 test cases the skill fixed. Same model, same prompt, with and without the skill.
Our B2B software startup needs to launch a marketing campaign for an upcoming product feature. We have a target deadline of next month and a set budget, but our internal team isn't aligned on the execution details. Can you generate a complete briefing document that covers our strategic goals, key takeaways for visitors, voice boundaries, competitive positioning, and explicit scope deliverables?
| Checked | Without skill | With skill |
|---|---|---|
| Prompts the user with intake questions for missing inputs rather than generating a brief filled with generic bracketed placeholders. | Missed | Passed |
| Restricts intake questions to 3 to 5 targeted prompts. | Missed | Passed |
The instructions your model reads when the skill loads.
Bridges discovery and execution. Translates "we want a website" into a brief a designer, developer, or AI agent can actually run with.
design-standards)pm-spec-writing)brand-discovery first)content-and-copy)creative-direction for the structured aesthetic axes)A brief needs answers to ten questions. Before writing, confirm you have answers (or can elicit them) for:
If you have fewer than five of these, run a quick intake first. See "Eliciting missing info" below.
test cases passed, vs 10 / 23 without
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