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Calculate SaaS revenue, retention, and growth metrics.
Passed 19 of 22 test cases with the skill, and 16 of 22 without it.
3 fixed16 passed either way3 still failing0 broke
Tokens, turns and time describe resource use, not a dollar price.
One of 3 test cases the skill fixed. Same model, same prompt, with and without the skill.
An SMB SaaS platform tracks its monthly logo churn at 6.2%. The team considers this normal because annual customer turnover is common in SMB. Classify this monthly churn rate according to standard SaaS benchmark severity tiers.
| Checked | Without skill | With skill |
|---|---|---|
| Classifies a monthly churn rate exceeding 5% as a crisis. | Passed | Passed |
| Recommends immediate retention interventions before continuing growth efforts. | Missed | Passed |
The instructions your model reads when the skill loads.
Master revenue and retention metrics to understand SaaS business momentum, evaluate product-market fit, and make data-driven decisions about growth investments. Use this to calculate key metrics, interpret trends, identify problems early, and communicate business health to stakeholders.
This is not a business intelligence tool—it's a framework for PMs to understand which metrics matter, how to calculate them correctly, and what actions to take based on the numbers.
The "top-line" metrics that measure how much money the business generates.
Revenue — Total money earned from selling products/services before expenses. The "top line" of the income statement.
ARPU (Average Revenue Per User) — Average revenue generated per individual user.
Total Revenue / Total UsersARPA (Average Revenue Per Account) — Average revenue generated per customer account.
MRR / Active AccountsARPA/ARPU Analysis — Using both metrics together to understand monetization.
ACV (Annual Contract Value) — Annualized recurring revenue per contract (excludes one-time fees).
Annual Recurring Revenue per Contract (don't include setup fees, professional services)MRR/ARR (Monthly/Annual Recurring Revenue) — Predictable recurring revenue normalized to monthly or annual.
MRR = Sum of all recurring subscription revenue per month; ARR = MRR × 12test cases passed, vs 16 / 22 without
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