Email Drafting

Email Drafting

Pure reasoning skill for writing cold emails. No scripts, no tools — just frameworks, patterns, and examples from real campaigns that consistently generate replies.

When to Use

Use this skill when:

• User says "write a cold email", "draft outreach", "help me with email copy", "write a sequence"
• Any task requires cold email copy — subject lines, full sequences, or individual emails

Phase 0: Intake

Collect campaign context before writing anything. Ask all questions at once, organized by category. Skip any the user has already answered.

Campaign Context

1. What product/service are you selling?
2. What problem does it solve? Who feels this pain most acutely?
3. What's the campaign angle? (hiring signal, competitor displacement, pain-based, event-triggered, etc.)
4. Is there a specific signal or trigger? (job posting, G2 review, LinkedIn engagement, funding round, etc.)

Audience

5. Who is the recipient? (title, seniority, department)
6. What keeps them up at night? (daily frustrations relevant to your product)
7. What objections will they have? (budget, switching cost, "we already have X", timing)

Proof & Credibility

8. What social proof do you have? (customer logos, case studies, metrics)
9. Name 2-3 peer companies the recipient would recognize as similar to them
10. Any hard metrics? (cost savings, speed improvement, % lift)

Tone & Style

11. What tone fits? (casual-direct, professional-sharp, provocative, empathetic)
12. Who is the sender? (founder, AE, SDR — this affects voice)
13. Any brand guidelines or words to avoid?

Sequence

14. How many touches? (default: 3)
15. What's the desired CTA? (call, demo, reply, resource download)
16. Email-only or multi-channel? (email + LinkedIn, email + phone)