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Keyword Strategy Playbook Skill · gtmagents | DecimalAI

marketingby gtmagents

Keyword Strategy Playbook Skill

gtmagents/keyword-strategy

Source gtmagents/gtm-agents ↗License Apache-2.0

Use when researching, clustering, and prioritizing keywords for SEO roadmaps.

SkillScore82Maintained

Automatic

Marketing & Content pack

Last verified 8/24/2026

What it changes

Passed 18 of 22 test cases with the skill, and 16 of 22 without it.

Without skill73%

With skill82%

Checks it passed that the model alone missed

An opportunity heatmap visual format is prepared for executive review.
High-volatility topic clusters are scheduled for monthly refresh reviews.
Keywords are mapped directly to persona questions and customer funnel stages.

3 fixed15 passed either way3 still failing1 broke

Pass-rate lift: +9 pp
Tokens: -5%
Agent turns: 0%
Response time: -15%

Model gemini-3.6-flashMeasured 8/24/2026v118 of 22 cases passed with skill

Tokens, turns and time describe resource use, not a dollar price.

Use this skill

Save it into your project's skills folder. Claude Code picks it up in its next session.

curl -fsSL --create-dirs -o .claude/skills/gtmagents-keyword-strategy/SKILL.md https://app.decimal.ai/s/gtmagents-keyword-strategy/SKILL.md

Want it pinned and updatable? pip install "decimalai>=0.15", then decimalai skills add gtmagents-keyword-strategy, and start Claude Code with claude --plugin-dir "$(git rev-parse --show-toplevel)/.agents"

1 · One-time — install the CLI (docs ↗)

pip install "decimalai>=0.15"

2 · Get the skill — writes .agents/skills/gtmagents-keyword-strategy/ and pins it in .decimal/skills.lock

decimalai skills add gtmagents-keyword-strategy

No CLI? Get the same file — curl · raw file

curl -fsSL --create-dirs -o .claude/skills/gtmagents-keyword-strategy/SKILL.md https://app.decimal.ai/s/gtmagents-keyword-strategy/SKILL.md

Raw file: /s/gtmagents-keyword-strategy/SKILL.md ↗ · machine-readable summary at /s/gtmagents-keyword-strategy.json ↗

Safety checks: 3 of 3 passed

Code scan CleanIntent PassedContent Clean

See it in action

One of 3 test cases the skill fixed. Same model, same prompt, with and without the skill.

1 of 3

Prompt

When organizing target keywords for our CRM software content hub, should we categorize keywords purely by search volume tiers like High Volume, Medium Volume, and Low Volume?

What was checked, without and with the skill
Checked	Without skill	With skill
Keywords are mapped directly to persona questions and customer funnel stages.	Missed	Passed

case-03 · gemini-3.6-flash · 8/24/2026 · answers are capped and redacted

What's inside

The instructions your model reads when the skill loads.

SKILL.md25 linessingle file

Keyword Strategy Playbook Skill

When to Use

Planning quarterly SEO initiatives or briefing writers.
Auditing existing keyword portfolios for gaps or cannibalization.
Aligning organic strategy with launches or revenue themes.

Framework

Search Intent Mapping – align keywords to persona questions and funnel stages.
Data Sources – combine Search Console, keyword tools, intent data, and first-party conversion signals.
Clustering & Scoring – group by topic, assign difficulty/opportunity/demand scores.
Competitive Context – track SERP features, content freshness, and authority benchmarks.
Action Plan – tie clusters to asset types, owners, and KPIs.

Templates

Cluster sheet (keyword, intent, volume, KD, SERP notes, priority, owner).
Opportunity heatmap for exec reviews.
Experiment backlog linking cluster tests to hypotheses.

Tips

Refresh clusters monthly for high-volatility topics.
Pair with product/CS insights to uncover long-tail opportunities.
Track cannibalization by monitoring internal links and ranking URLs.

Track record

Benchmark

18 / 22

test cases passed, vs 16 / 22 without

Adoption

Users: 0
Times used: 0

Safety and source details

SkillSafety

✓ 3 of 3 passed

Code scan15 of 15 checks clean

0 critical · 0 warning · 0 info — scanner v4 — 8/3/2026

View 15 scanner checks

live_secretremote_code_executionreverse_shelldata_exfiltrationssrf_metadataagent_snoopinganti_refusaldestructive_commandsobfuscated_unicodeunicode_homoglyphopaque_blobsuspicious_urltool_overreachtrigger_abuseprompt_injection_phrasing

IntentSafe

LLM judge · does the skill do what it claims

ContentClean

LLM judge · policy & harmful-content review

Source

Imported

gtmagents / gtm-agents

plugins/seo-workflow-orchestration/skills/keyword-strategy/SKILL.md

View on GitHub ↗

License Apache-2.0Imported 8/3/2026Version v1

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See it in action

What's inside

Keyword Strategy Playbook Skill

When to Use

Framework

Templates

Tips

Track record

Benchmark

Adoption

SkillSafety

Source

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