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Optimize content for AI Overviews (formerly SGE), ChatGPT web search, Perplexity, and other AI-powered search experiences. Generative Engine Optimization (GEO) analysis including brand mention signals, AI crawler accessibility, llms.txt compliance, passage-level citability scoring, and platform-specific optimization.
Passed 22 of 25 test cases with the skill, and 11 of 25 without it.
and 16 more in the full report
11 fixed11 passed either way3 still failing0 broke
Tokens, turns and time describe resource use, not a dollar price.
One of 11 test cases the skill fixed. Same model, same prompt, with and without the skill.
When conducting a full AI search audit for a domain, what standard output markdown file name should be generated?
| Checked | Without skill | With skill |
|---|---|---|
| Names GEO-ANALYSIS.md as the standard output file name. | Missed | Passed |
The instructions your model reads when the skill loads.
Google's official position, published under Search Central docs:
"Optimizing for generative AI search is still SEO from Google's perspective. AEO and GEO are rebranded labels for the same work."
Read references/google-ai-optimization-guide.md for the full synthesis,
myth-busting list (llms.txt, chunking, AI-rephrasing, mention-farming —
all rejected by Google as ineffective), and the Who/How/Why test for
content quality.
Audits should frame GEO findings as SEO fundamentals applied to AI-search surfaces, not as a separate optimization discipline. When community recommendations contradict Google's primary source, defer to Google and note the contradiction in the report.
| Metric | Value | Source |
|---|---|---|
| AI Overviews reach | 1.5 billion users/month across 200+ countries | |
| AI Overviews query coverage | 50%+ of all queries | Industry data |
| AI Mode monthly users | 1B+ (surpassed May 2026) | |
| AI Mode model | Gemini 3.5 Flash (default, global, since I/O 2026) | |
| AI-referred sessions growth | 527% (Jan-May 2025) | SparkToro |
| ChatGPT weekly active users | 900 million | OpenAI |
| Perplexity monthly queries | 500+ million | Perplexity |
Brand mentions correlate 3x more strongly with AI visibility than backlinks. (Ahrefs December 2025 study of 75,000 brands)
| Signal | Correlation with AI Citations |
|---|---|
| YouTube mentions | ~0.737 (strongest) |
| Reddit mentions | High |
test cases passed, vs 11 / 25 without
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