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Get Started Free →TL;DR: 23 marketing playbooks (CRO, SEO, copy, analytics, experiments, pricing, launches, ads, social). Use to get checklists + copy/paste deliverables fast.
.claude/skills/marketing-skills/SKILL.md| Test case | Without → With | Effect | Δ tokens | Δ turns |
|---|---|---|---|---|
| case-17 | ✗→✓ | ▲ Improved | — | — |
| case-19 | ✗→✓ | ▲ Improved | — | — |
| case-13 | ✗→✓ | ▲ Improved | — | — |
| case-01 | ✗→✓ | ▲ Improved | — | — |
| case-02 | ✗→✓ | ▲ Improved | — | — |
One installed skill containing 23 marketing modules. Pick the relevant module under references/ to get practical checklists, frameworks, and copy/paste deliverables.
This skill vendors the full content from coreyhaines31/marketingskills under references/ and provides a simple router to load the right module.
1) Identify the module that matches the request. 2) Read the corresponding references/<module>/SKILL.md file. 3) Apply the framework and deliver practical outputs (drafts + checklists).
Each module lives at references/<module>/SKILL.md.
ab-test-setup: plan and implement A/B testsanalytics-tracking: set up tracking and measurement (GA4/GTM/events)competitor-alternatives: competitor comparison + alternatives / “vs” pagescopy-editing: edit and polish existing copycopywriting: write or improve marketing copy (headlines, CTAs, page copy)email-sequence: build email sequences and drip campaignsform-cro: optimize lead capture and contact formsfree-tool-strategy: plan engineering-as-marketing free tools (calculators, generators)launch-strategy: product launches and announcementsmarketing-ideas: idea bank for growth + marketing tacticsmarketing-psychology: mental models / cognitive biases for better persuasiononboarding-cro: improve activation and onboardingpage-cro: conversion optimization for any marketing pagepaid-ads: create and optimize paid ad campaignspaywall-upgrade-cro: optimize in-app paywalls and upgrade screenspopup-cro: create/optimize popups and modalspricing-strategy: pricing, packaging, and monetizationprogrammatic-seo: build SEO pages at scale (templates + data)referral-program: design referral and affiliate programsschema-markup: add structured data and rich snippetsseo-audit: audit technical and on-page SEOsignup-flow-cro: optimize signup and registration flowssocial-content: create and schedule social media contentPick one of these modules and read the matching file:
references/page-cro/SKILL.mdreferences/signup-flow-cro/SKILL.mdreferences/onboarding-cro/SKILL.mdreferences/form-cro/SKILL.mdreferences/popup-cro/SKILL.mdreferences/paywall-upgrade-cro/SKILL.mdreferences/copywriting/SKILL.mdreferences/copy-editing/SKILL.mdreferences/email-sequence/SKILL.mdreferences/social-content/SKILL.mdreferences/analytics-tracking/SKILL.mdreferences/ab-test-setup/SKILL.mdreferences/seo-audit/SKILL.mdreferences/programmatic-seo/SKILL.mdreferences/schema-markup/SKILL.mdreferences/competitor-alternatives/SKILL.mdreferences/pricing-strategy/SKILL.mdreferences/launch-strategy/SKILL.mdreferences/paid-ads/SKILL.mdreferences/referral-program/SKILL.mdreferences/free-tool-strategy/SKILL.mdreferences/marketing-ideas/SKILL.mdreferences/marketing-psychology/SKILL.md| Case | Status | Duration (ms) | Turns | Tokens | Tool calls | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Without | With | Δ | Without | With | Δ | Without | With | Δ | Without | With | Δ | ||
case-10 | fail→fail | — | — | — | — | — | — | — | — | — | — | — | — |
case-17 | fail→pass | — | — | — | — | — | — | — | — | — | — | — | — |
case-19 | fail→pass | — | — | — | — | — | — | — | — | — | — | — | — |
case-13 | fail→pass | — | — | — | — | — | — | — | — | — | — | — | — |
case-01 | fail→pass | — | — | — | — | — | — | — | — | — | — | — | — |
case-02 | fail→pass | — | — | — | — | — | — | — | — | — | — | — | — |
case-05 | fail→pass | — | — | — | — | — | — | — | — | — | — | — | — |
case-14 | fail→pass | — | — | — | — | — | — | — | — | — | — | — | — |
case-04 | fail→pass | — | — | — | — | — | — | — | — | — | — | — | — |
case-20 | fail→fail | — | — | — | — | — | — | — | — | — | — | — | — |
case-15 | fail→pass | — | — | — | — | — | — | — | — | — | — | — | — |
case-12 | fail→pass | — | — | — | — | — | — | — | — | — | — | — | — |
case-06 | fail→pass | — | — | — | — | — | — | — | — | — | — | — | — |
case-18 | fail→fail | — | — | — | — | — | — | — | — | — | — | — | — |
case-09 | fail→fail | — | — | — | — | — | — | — | — | — | — | — | — |
case-22 | fail→fail | — | — | — | — | — | — | — | — | — | — | — | — |
case-03 | fail→pass | — | — | — | — | — | — | — | — | — | — | — | — |
case-07 | fail→fail | — | — | — | — | — | — | — | — | — | — | — | — |
case-08 | fail→fail | — | — | — | — | — | — | — | — | — | — | — | — |
case-11 | fail→pass | — | — | — | — | — | — | — | — | — | — | — | — |
case-16 | fail→pass | — | — | — | — | — | — | — | — | — | — | — | — |
case-21 | fail→fail | — | — | — | — | — | — | — | — | — | — | — | — |
DecimalAI ran this skill against gemini-3.6-flash twice over the same eval suite — once with the skill loaded and once without — and compared the two runs case by case. 22 cases were attempted, and 20 counted toward the lift figure. The other 2 produced results that are not comparable between the two arms, so they are excluded from the headline rather than averaged into it. The headline lift of +64 percentage points is the difference between those two pass rates over the 20 comparable cases. 1 case got worse with the skill loaded, and it is included in that figure.
The per-case answers from this run were removed by the retention sweep, so the case table below shows the verdicts without the text either arm produced. The counts above were recorded at the time and are unaffected. Answers are now kept for 180 days.
Other measured skills in the registry, with their headline benchmark lift.