▸case-01 We are selecting customer accounts to invite into our inaugural reference advocate pool. Sales wants us to filter purely by highest ARR accounts regardless of usage or sentiment. Design the selection criteria framework for building this candidate pool. | pass→pass | 19,675 | 17,129 | -13% | 1 | 1 | 0% | 2,768 | 2,567 | -7% | 0 | 0 | — |
▸case-02 Our VP wants to launch a customer advocacy motion by offering only monetary Amazon gift cards for every customer review. Outline the value exchange framework for sustaining customer participation beyond pure transaction incentives. | pass→pass | 18,059 | 18,751 | +4% | 1 | 1 | 0% | 2,576 | 2,811 | +9% | 0 | 0 | — |
▸case-03 We need to structure a formal customer advisory board initiative. Engineering suggested just sending occasional ad-hoc emails whenever features need testing. Specify the core structural components required for this program design. | fail→pass | 16,130 | 13,622 | -16% | 1 | 1 | 0% | 2,378 | 2,050 | -14% | 0 | 0 | — |
▸case-04 A customer agreed to speak at our user conference next week. Marketing wants to hop straight onto the main stage with no pre-call or documentation. Detail the logistics steps required prior to execution. | fail→pass | 16,625 | 10,630 | -36% | 1 | 1 | 0% | 2,355 | 1,693 | -28% | 0 | 0 | — |
▸case-05 Finance measures customer advocacy success strictly by immediate direct renewal revenue from the advocate accounts themselves. Detail the multi-dimensional measurement framework for advocacy impact. | fail→pass | 22,198 | 21,935 | -1% | 1 | 1 | 0% | 3,018 | 3,311 | +10% | 0 | 0 | — |
▸case-06 Sales reps and CS managers are individually emailing customer champions directly whenever they need reference calls, leading to champion fatigue. Recommend the operational safeguard for managing advocate availability. | pass→pass | 12,391 | 10,692 | -14% | 1 | 1 | 0% | 1,664 | 1,733 | +4% | 0 | 0 | — |
▸case-07 We want to mail $250 Visa gift cards to public sector healthcare executives who join our advisory council. What organizational risk check must occur early in the incentive design phase? | pass→pass | 10,063 | 7,079 | -30% | 1 | 1 | 0% | 1,408 | 1,270 | -10% | 0 | 0 | — |
▸case-08 PR and sales reps keep emailing customer success asking for permission to reuse quotes from case studies, causing delays. Specify the repository recommendation for quote management. | pass→pass | 11,954 | 10,730 | -10% | 1 | 1 | 0% | 1,631 | 1,652 | +1% | 0 | 0 | — |
▸case-09 We are creating an activation checklist template for launching a customer video spotlight. A team member proposed starting the checklist at the execution/recording step. Detail the full sequential phase order for activation. | pass→pass | 17,339 | 13,342 | -23% | 1 | 1 | 0% | 2,581 | 2,121 | -18% | 0 | 0 | — |
▸case-10 Drafting a program brief outline for a new regional advocacy spotlight. Marketing suggested only including the budget and event date. List the core sections that must be in the brief outline. | fail→pass | 10,644 | 27,633 | +160% | 1 | 1 | 0% | 1,632 | 1,355 | -17% | 0 | 0 | — |
▸case-11 We need to systematically track 50 potential customer speakers across health, persona, and ARR. What specific operational template should be created to manage this pool? | pass→pass | 14,183 | 14,059 | -1% | 1 | 1 | 0% | 2,146 | 2,437 | +14% | 0 | 0 | — |
▸case-16 When sending physical swag kits to international customer advocates, logistics often stalls at delivery. What preparatory logistics steps must be completed prior to shipping physical assets? | pass→fail | 17,016 | 15,377 | -10% | 1 | 1 | 0% | 2,285 | 2,346 | +3% | 0 | 0 | — |
▸case-12 When building our candidate pool for a technical advisory council, product managers insist on targeting C-level executive buyers exclusively. How should candidate criteria balance executive buyer roles with operational users? | pass→pass | 16,776 | 16,032 | -4% | 1 | 1 | 0% | 2,277 | 2,434 | +7% | 0 | 0 | — |
▸case-13 A enterprise customer's legal policy strictly forbids employees from accepting personal gift cards or branded merchandise for participating in a case study. What incentive option resolves this constraint? | pass→pass | 9,627 | 8,285 | -14% | 1 | 1 | 0% | 1,417 | 1,351 | -5% | 0 | 0 | — |
▸case-14 Sales leadership claims reference calls are unnecessary because they don't generate net-new leads. How should the advocacy measurement framework account for reference calls in the sales cycle? | pass→pass | 17,129 | 13,898 | -19% | 1 | 1 | 0% | 2,336 | 2,207 | -6% | 0 | 0 | — |
▸case-15 Product management wants to know if our customer advisory board provides tangible value to engineering. Which specific advocacy measurement metric captures this contribution? | fail→pass | 15,159 | 7,666 | -49% | 1 | 1 | 0% | 2,011 | 1,287 | -36% | 0 | 0 | — |
▸case-17 Our top customer champion was asked to speak on 4 reference calls in two weeks and is complaining of burnout. What mechanism in the candidate roster prevents this issue? | pass→pass | 7,485 | 8,031 | +7% | 1 | 1 | 0% | 1,087 | 1,338 | +23% | 0 | 0 | — |
▸case-18 We are designing a customer spotlight program for developer advocates who do not care about promotional swag. What non-monetary value exchange element appeals to technical advocates? | pass→pass | 16,500 | 16,787 | +2% | 1 | 1 | 0% | 2,251 | 2,380 | +6% | 0 | 0 | — |
▸case-19 Marketing wants every advocate to write a 10-page formal case study, but busy C-level executives refuse the time commitment. What alternate program design formats suit time-constrained executives? | pass→pass | 16,003 | 14,606 | -9% | 1 | 1 | 0% | 2,289 | 2,225 | -3% | 0 | 0 | — |
▸case-20 An enterprise account has an active red-flag status due to a critical software bug and is threatening non-renewal in 30 days. Provide a step-by-step account remediation and renewal recovery playbook. | pass→pass | 20,372 | 21,146 | +4% | 1 | 1 | 0% | 2,949 | 3,471 | +18% | 0 | 0 | — |
▸case-21 We are preparing a solution engineer for a competitive pitch against a key rival. Write a technical demo script highlighting our database indexing speed against their architecture. | pass→pass | 21,341 | 19,247 | -10% | 1 | 1 | 0% | 2,968 | 2,800 | -6% | 0 | 0 | — |
▸case-22 Our SaaS platform is restructuring its core pricing strategy from per-user seat licenses to consumption-based API usage tiers. Design the pricing model tiers and overage rate structure. | pass→fail | 19,497 | 14,378 | -26% | 1 | 1 | 0% | 2,986 | 2,390 | -20% | 0 | 0 | — |