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Use when selecting, writing, or auditing testimonials, reviews, ratings, case studies, usage stats, customer logos, waitlists, community signals, popularity claims, marketplace rankings, group-norm messages, or any proof that relies on what other people do or believe.
Passed 20 of 22 test cases with the skill, and 19 of 22 without it.
3 fixed17 passed either way0 still failing2 broke
Tokens, turns and time describe resource use, not a dollar price.
One of 3 test cases the skill fixed. Same model, same prompt, with and without the skill.
A store owner wants to add a 'Best Seller' badge to a newly launched software product that currently has zero sales, hoping to generate initial traction. Evaluate this strategy and recommend an ethical path forward.
| Checked | Without skill | With skill |
|---|---|---|
| Identifies applying a bestseller designation to unsold inventory as deceptive representation | Passed | Passed |
| Recommends withholding bestseller badges until sales volume milestones are authentically reached | Missed | Passed |
The instructions your model reads when the skill loads.
Use social proof as evidence, not theater. The principle works because people infer appropriate action from others, especially under uncertainty, but the evidence must be real and relevant.
guidelines.md to choose the smallest useful reference set.references/social-proof/knowledge.md for concepts and references/social-proof/rules.md for operating rules.workflows/choose-social-proof.md for repeatable tasks.| File | Purpose |
|---|---|
| references/social-proof/knowledge.md | Core concepts and source-grounded definitions |
| references/social-proof/rules.md | Rules, boundaries, and practical guidelines |
| references/social-proof/examples.md | Bad/better examples for applied situations |
| references/social-proof/smells.md | Red flags and anti-patterns to detect |
| references/social-proof/checklist.md | Fast review checklist |
| workflows/choose-social-proof.md | Select and present proof that is truthful, relevant, and not staged. |
Use the prompts in evals/evals.json as smoke tests. A good result identifies the relevant Influence principle, preserves user agency, and avoids fabricated evidence or coercive pressure.
test cases passed, vs 19 / 22 without
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