Phan tich doi thu canh tranh 3 tang (truc tiep, gian tiep, thu cap) — dinh vi, SWOT, content benchmark, tim khoang trong thi truong
SkillScore73Maintained
Automatic
◆Marketing & Content pack
Last verified 8/19/2026
What it changes
Passed 16 of 22 test cases with the skill, and 9 of 22 without it.
Without skill41%
With skill73%
Checks it passed that the model alone missed
Specifies that the Facebook token requires ads_read permission
Recommends ads_insights_industry_benchmark for industry average metrics
Lists product gap, price gap, channel gap, content gap, and experience gap
and 8 more in the full report
8 fixed8 passed either way5 still failing1 broke
Pass-rate lift
+32 pp
Tokens
+164%
Agent turns
0%
Response time
+1%
Model gemini-3.6-flashMeasured 8/19/2026v216 of 22 cases passed with skill
Tokens, turns and time describe resource use, not a dollar price.
See it in action
One of 8 test cases the skill fixed. Same model, same prompt, with and without the skill.
1 of 8
Prompt
Nếu muốn đo lường chỉ số CPM, CTR trung bình ngành và so sánh thứ hạng đấu giá Quality Ranking của bản thân trên Facebook Ads, tôi nên gọi hàm công cụ MCP chính thức nào?
What was checked, without and with the skill
Checked
Without skill
With skill
Recommends ads_insights_industry_benchmark for industry average metrics
Missed
Passed
Recommends ads_insights_auction_ranking_benchmarks for auction quality ranking comparison
Missed
Passed
case-10 · gemini-3.6-flash · 8/19/2026 · answers are capped and redacted
What's inside
The instructions your model reads when the skill loads.
SKILL.md385 lines2 files
Nghien Cuu Doi Thu Canh Tranh
Thu thap thong tin
Hoi user toi da 4 cau sau truoc khi bat dau:
San pham / dich vu cua ban la gi? (Nganh, phan khuc gia, doi tuong chinh)
Ke ten 2–5 doi thu ma ban biet (ten thuong hieu, link fanpage/TikTok/website neu co)
Ban dang lo nhat dieu gi ve doi thu? (Ho ban re hon? Content hay hon? Ads manh hon? Chiem thi phan?)
Muc tieu cua ban sau khi co bao cao nay? (Dinh vi lai? Lam content tot hon? Tim khoang trong? Chay ads hieu qua hon?)
Auto-research qua MCP (neu co ket noi)
Xem huong dan setup: skills/vi/references/mcp-ads-integration.mdMeta Official MCP:https://mcp.facebook.com/ads — setup 5 phut qua claude.ai/settings/integrations
A. Facebook Ads Library MCP (Nghien cuu quang cao doi thu)
Facebook Ads Library MCP (facebook-ads-library-mcp) cho phep tu dong:
Chuc nang
Mo ta
Search quang cao doi thu
Tim tat ca ads dang chay cua 1 brand theo ten page
Phan tich creative
AI phan tich hook, format, tone, CTA cua tung ad
Competitor discovery
Tu dong tim doi thu tuong tu trong nganh
Spend estimation
Uoc tinh ngan sach quang cao cua doi thu
Trend monitoring
Theo doi thay doi chien dich theo thoi gian thuc
Market gap
So sanh nhieu brand → tim khoang trong
Cach dung:
Setup facebook-ads-library-mcp (can Facebook access token voi ads_read)
Nhap ten page doi thu → MCP tra ve danh sach ads dang active
Phan tich: format nao nhieu nhat? Hook gi? CTA gi? Chay bao lau?
So sanh voi ads cua minh → tim gap va co hoi
Luu y: Ads Library MCP chi cho phep XEM quang cao cong khai cua doi thu — khong truy cap data noi bo (spend chinh xac, targeting, conversion). Spend chi la uoc tinh.
B. Meta Official MCP (Benchmarks va boi canh nganh)
Neu da ket noi Meta Official MCP (mcp.facebook.com/ads), co the bo sung nghien cuu doi thu bang data chinh thuc: