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Get Started Free →Tao danh sach day du asset thiet ke cho mot campaign: loai asset, kich thuoc, kenh, so luong, uu tien, owner, deadline, trang thai. Deadline dat nguoc tu ngay launch theo timeline designer T-14 den D+1. Kich hoat khi nhac: asset list campaign, danh sach asset, checklist design campaign, liet ke file thiet ke, designer can lam gi.
.claude/skills/minhnv0807-41-campaign-asset-list/SKILL.md| Test case | Without → With | Effect | Δ tokens | Δ turns |
|---|---|---|---|---|
| case-01 | ✗→✓ | ▲ Improved | 37% | 0% |
| case-08 | ✗→✓ | ▲ Improved | 111% | 0% |
| case-10 | ✗→✓ | ▲ Improved | 143% | 0% |
| case-11 | ✗→✓ | ▲ Improved | 97% | 0% |
| case-13 | ✗→✓ | ▲ Improved | 94% | 0% |
> Buoc dau tien cua design production: liet ke toan bo asset can lam truoc khi mo bat ky tool design nao. Doc campaign brief tu 02-brief-chien-dich truoc — neu chua co brief, goi skill do truoc.
Doc .agents/product-marketing-context.md va campaign brief neu co. Neu thieu, hoi toi da 4 cau:
46-brand-guideline truoc.)Tu campaign brief, liet ke toan bo kenh dang chay va format tuong ung tren tung kenh (single image, carousel, story, video, email banner, landing page, organic post).
Moi tang TOFU / MOFU / BOFU can creative rieng:
| Tang | Vai tro creative | Vi du asset | |------|------------------|-------------| | TOFU | Stop scroll, cham noi dau, awareness | Single image hook, thumbnail video, teasing post | | MOFU | Build trust, giai thich, proof | Carousel value, story series, banner case study | | BOFU | Chot chuyen doi, offer ro | Retarget static, end card CTA, landing page |
| Do phuc tap | Vi du asset | Deadline | |-------------|-------------|----------| | Concept MVP (duyet truoc khi lam full) | Layout tho, draft concept | Launch - 7 ngay | | Phuc tap | Landing page, video, thumbnail video | Launch - 5 ngay | | Trung binh | Carousel, banner set day du kich thuoc | Launch - 3 ngay | | Nhanh | Static post, story | Launch - 1 ngay |
Moi dong asset co: owner (ai lam), uu tien (Cao / Trung binh / Thap), trang thai (DRAFT / REVIEW / APPROVED / ARCHIVED). Asset gan launch + chan kenh chinh = uu tien Cao.
Ten file: campaign-asset-list-[ten-campaign]-[YYYYMMDD].md
markdown# Asset List — [Ten campaign] ## Tong quan | Hang muc | Chi tiet | |----------|----------| | Ten campaign | | | Ngay launch | | | Kenh chay | | | Tong so asset can lam | | | Designer phu trach | | | Brand guideline ap dung | [link file brand guideline] | ## Facebook / Instagram Ads | # | Asset | Kich thuoc | Tang | So luong | Uu tien | Owner | Deadline | Trang thai | |---|-------|-----------|------|----------|---------|-------|----------|------------| | 1 | Single image — Feed | 1080x1080px | TOFU | 2 variants | Cao | | Launch-1 | DRAFT | | 2 | Single image — Feed landscape | 1200x628px | TOFU | 2 variants | TB | | Launch-1 | | | 3 | Story / Reels cover | 1080x1920px | MOFU | 2 variants | TB | | Launch-1 | | | 4 | Carousel 5-7 slide | 1080x1080px | MOFU | 1 set | Cao | | Launch-3 | | | 5 | Retarget static — BOFU | 1080x1080px | BOFU | 2 variants | Cao | | Launch-1 | | ## TikTok Ads | # | Asset | Kich thuoc | Tang | So luong | Uu tien | Owner | Deadline | Trang thai | |---|-------|-----------|------|----------|---------|-------|----------|------------| | 6 | Thumbnail tinh | 1080x1920px | TOFU | 2 variants | Cao | | Launch-5 | | | 7 | End card / CTA overlay | 1080x1920px | BOFU | 1 | TB | | Launch-3 | | ## Email / Zalo OA | # | Asset | Kich thuoc | Muc dich | Owner | Deadline | Trang thai | |---|-------|-----------|----------|-------|----------|------------| | 8 | Email header banner | 600x200px | Broadcast | | Launch-3 | | | 9 | Zalo OA cover | 1200x500px | Campaign | | Launch-3 | | ## Landing page / Website | # | Asset | Spec | Muc dich | Owner | Deadline | Trang thai | |---|-------|------|----------|-------|----------|------------| | 10 | Hero banner | Full-width 1440px | Above the fold | | Launch-5 | | | 11 | Product / service visual | 800x600px | Proof section | | Launch-5 | | | 12 | CTA button set | SVG/PNG | Primary + Secondary | | Launch-5 | | ## Organic content | # | Asset | Kich thuoc | Kenh | Owner | Deadline | Trang thai | |---|-------|-----------|------|-------|----------|------------| | 13 | Post teasing | 1080x1080px | FB Page | | Launch-1 | | | 14 | Story teasing | 1080x1920px | FB/IG Story | | Launch-1 | |
Chinh sua so luong dong theo campaign thuc te — bang tren la khung goi y, khong phai bat buoc du 14 dong.
Nhung timeline nay vao cuoi file asset list de designer va Leader cung theo doi:
| Giai doan | Moc | Viec can xong | Skill dung | Ghi chu | |-----------|-----|----------------|------------|---------| | Truoc launch | T-14 | Doc campaign brief + tao asset list nay | 41 | Khong bat dau design khi chua doc xong brief | | Truoc launch | T-13 | Nhan copy da duyet tu Content | 36/05 | Copy phai approve truoc khi embed vao design | | Truoc launch | T-7 | Concept MVP (toi da 30 phut) → Leader duyet | 42/45/12 | Khong vao production khi chua co approval | | Truoc launch | T-5 | Asset phuc tap xong: landing page, video thumbnail | 12/44 | Deadline cung | | Truoc launch | T-3 | Asset trung binh xong: carousel, banner set du kich thuoc | 42/43 | Deadline cung | | Truoc launch | T-1 | Asset nhanh xong: static, story + final check, export dung spec, upload Drive | 42/50 | Khong de sot kich thuoc nao | | Launch day | Launch | Standby — san sang lam quick asset | 48 | Phan hoi trong 2 tieng | | Dang chay | Khi co yeu cau | Quick brief → nhan ban winner, thay 1 element | 48 | Lam trong 2-4 tieng | | Sau campaign | D+1 | Nhan creative performance report, danh dau winner/loser trong asset list | 21 | Winner = base template ky sau | | Sau campaign | D+2 | Repurpose winner ra kich thuoc con thieu, archive loser | 50 | Tranh lap lai creative fail | | Sau campaign | D+3 | Cap nhat asset library tren Drive | — | Upload ca source file (link Canva), khong chi file export |
[Campaign]_[Kenh]_[KichThuoc]_[Tang]_[Version]_[Status]KhoaHocQ3_FB_1080x1080_TOFU_v2_APPROVED.png_DRAFT (dang lam) / _REVIEW (cho feedback) / _APPROVED (da duyet) / _ARCHIVED (khong dung lai)/[Brand]/Campaigns/[TenCampaign]/Assets/
Working/ — file dang lam
Final/ — file da duyet, chia subfolder theo kenh
Archived/ — loser va file cu02-brief-chien-dich: nguon input — asset list doc tu campaign brief.42-brief-hinh-anh / 43-brief-carousel / 44-brief-video-editor / 45-brief-canva: sau khi co list, viet brief chi tiet cho tung asset.12-brief-landing-page: asset landing page trong list dung skill nay de brief + build.47-design-review: moi asset REVIEW → APPROVED phai qua review.48-quick-visual-brief: asset phat sinh khi campaign dang chay.50-asset-resize: khau resize du kich thuoc va repurpose winner sau campaign.| Case | Status | Duration (ms) | Turns | Tokens | Tool calls | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Without | With | Δ | Without | With | Δ | Without | With | Δ | Without | With | Δ | ||
case-01 | fail→pass | 26,786 | 30,004 | +12% | 1 | 1 | 0% | 5,179 | 7,114 | +37% | 0 | 0 | — |
case-02 | fail→fail | 22,720 | 21,632 | -5% | 1 | 1 | 0% | 4,193 | 6,801 | +62% | 0 | 0 | — |
case-03 | fail→fail | 38,137 | 30,222 | -21% | 1 | 1 | 0% | 4,607 | 6,789 | +47% | 0 | 0 | — |
case-04 | pass→pass | 18,070 | 35,003 | +94% | 1 | 1 | 0% | 2,795 | 5,982 | +114% | 0 | 0 | — |
case-05 | fail→fail | 27,496 | 87,497 | +218% | 1 | 1 | 0% | 4,633 | 7,261 | +57% | 0 | 0 | — |
case-06 | fail→fail | 18,399 | 22,886 | +24% | 1 | 1 | 0% | 3,089 | 6,484 | +110% | 0 | 0 | — |
case-07 | fail→fail | 18,594 | 12,955 | -30% | 1 | 1 | 0% | 2,106 | 3,805 | +81% | 0 | 0 | — |
case-08 | fail→pass | 23,685 | 21,902 | -8% | 1 | 1 | 0% | 2,877 | 6,072 | +111% | 0 | 0 | — |
case-09 | pass→pass | 24,361 | 31,634 | +30% | 1 | 1 | 0% | 3,223 | 6,898 | +114% | 0 | 0 | — |
case-10 | fail→pass | 14,817 | 18,319 | +24% | 1 | 1 | 0% | 2,270 | 5,505 | +143% | 0 | 0 | — |
case-11 | fail→pass | 23,263 | 26,170 | +12% | 1 | 1 | 0% | 3,019 | 5,933 | +97% | 0 | 0 | — |
case-12 | fail→fail | 18,412 | 20,950 | +14% | 1 | 1 | 0% | 2,410 | 5,091 | +111% | 0 | 0 | — |
case-13 | fail→pass | 25,722 | 19,140 | -26% | 1 | 1 | 0% | 3,177 | 6,178 | +94% | 0 | 0 | — |
case-19 | pass→pass | 18,954 | 17,681 | -7% | 1 | 1 | 0% | 2,753 | 5,416 | +97% | 0 | 0 | — |
case-14 | fail→pass | 10,553 | 4,925 | -53% | 1 | 1 | 0% | 1,676 | 3,414 | +104% | 0 | 0 | — |
case-15 | fail→fail | 27,659 | 24,901 | -10% | 1 | 1 | 0% | 3,714 | 6,211 | +67% | 0 | 0 | — |
case-16 | fail→pass | 17,010 | 27,113 | +59% | 1 | 1 | 0% | 2,614 | 6,332 | +142% | 0 | 0 | — |
case-17 | fail→pass | 20,609 | 24,345 | +18% | 1 | 1 | 0% | 3,550 | 5,765 | +62% | 0 | 0 | — |
case-18 | fail→pass | 19,753 | 21,193 | +7% | 1 | 1 | 0% | 3,126 | 6,249 | +100% | 0 | 0 | — |
case-20 | pass→pass | 21,506 | 15,297 | -29% | 1 | 1 | 0% | 2,544 | 5,066 | +99% | 0 | 0 | — |
case-21 | fail→pass | 21,050 | 24,167 | +15% | 1 | 1 | 0% | 3,198 | 6,178 | +93% | 0 | 0 | — |
case-22 | fail→pass | 17,993 | 18,493 | +3% | 1 | 1 | 0% | 2,998 | 5,721 | +91% | 0 | 0 | — |
DecimalAI ran this skill against gemini-3.6-flash twice over the same eval suite — once with the skill loaded and once without — and compared the two runs case by case. 22 cases were attempted. The headline lift of +50 percentage points is the difference between those two pass rates over the 22 comparable cases. 1 case got worse with the skill loaded, and it is included in that figure.
Without the skill loaded, the model failed this case. With it loaded, the same prompt on the same model passed. This is one improved case from the latest verified run; every case, including any that regressed, is in the table above.
Other measured skills in the registry, with their headline benchmark lift.